Info & Demographics
Since debuting in October 2003, Portland Monthly has become the No. 1-selling magazine in the state of Oregon. The magazine outsells local and national magazine titles by a full 2-to-1 ratio and is widely established as Portland’s premier print media vehicle in reaching active, affluent residents of the Portland metropolitan area and beyond.
Portland Monthly readers enjoy a sophisticated life. They define themselves by their life experiences, their accomplishments, and their interests. Whether they’re making choices related to entertainment, dining, spas/fitness, shopping, travel, museums, theater, the outdoors, or local wine tastings, Portland Monthly is their principal guide.
Who is the Portland Monthly reader?
41 Median Age
$125,250 Average Household Income
$915,500 Average Net Worth
$591,450 Average Home Value
68% Are Executive, Professional, or Managerial
92% Own their own home.
90% Have been to college. 15% hold graduate degrees.
73% Do NOT have a newspaper delivered to their home/office.
63% Female (106,412) 37% Male (62,496)
59% Plan to take 5+ trips in the next year. 21% will take 10+ trips.
82% Visit full-service restaurants 16+ times per month.
69% Have children under the age of 18 in their home.
54% Have 3 or more glasses of wine per week.
31% Are golfers.
Source: 2007 Circulation Verification Council Audit & Readership Study
Circulation
Portland Monthly has a Circulation Verification Council-audited readership of 168,908 readers per issue, and a circulation of 57,257, of which more than 28,000 are subscribers. The magazine’s circulation strategy utilizes three major distribution channels:
NEWSSTAND: Portland Monthly is available at more than 450 newsstands, specialty grocery stores, and local retailers across metropolitan Portland, nearly all of which give the magazine prominent checkout aisle placement. Retailers include: Fred Meyer, Safeway, Albertson’s, QFC, Whole Foods, Zupan’s, New Seasons, Powell’s Books, Borders, and Barnes & Noble, as well as key airport locations and many more.
SUBSCRIPTION & LOBBY COPIES: In addition to the magazine’s ever-growing paid home and office subscriber base, over 10,000 copies of Portland Monthly are placed in intensely high readership and pass-along venues, such as prominent hotels, hospitals, and physicians’ and attorneys’ offices.
Editorial Calendar & Ad Rates
For full details on our editorial calendar and advertising rates, please contact our sales staff at 503-222-5144 x100 or adinquiry@portlandmonthlymag.com.
Production Specifications
If you are a new or existing advertiser, please download our Digital Requirements . If you have any questions about the Digital Requirements or need further assistance, please contact our production director, Claire McNally, at 503-222-5144 x124 or ads@portlandmonthlymag.com.